Industry Leaders Hook Up to Produce New Toy & Lube Line
April 14, 2008 by admin
The Ultimate 3-Way:
Question: What do you get when you combine three of the leading names in the adult novelty business? Answer: One of the most exciting and innovative product lines to hit the adult market in recent years!
Gay content production giant Titan Media has partnered with leading lubricant and enhancement manufacturer pjur group and best-selling adult toy manufacturer Doc Johnson to produce the ultra-hip TitanMen Tools and Lubes. The logo_lucom_01.jpgcomplete line will be presented by Lucom s.a., leading brand management company for the European market, alongside Titan’s vast array of DVD titles. Lucom has the distinction of holding the worldwide exclusive rights to use the TitanMen brand name for all adult related products apart from DVD’s.
Titan Media founder Bruce Cam and pjur group owner and CEO Alexander Giebel first teamed up over five years ago. The two industry moguls decided to join forces in an effort to expand Titan Media’s DVD presence beyond the shores of North America. The resulting collaboration proved to be an instantaneous success. Through the efforts of the expert sales staff of Lucom, TitanMen DVD’s were soon available at all of the biggest distributors and retail outlets across Europe.
Cam and Giebel were already thinking way back then about how they wanted to broaden the horizons with the TitanMen name. “Lubricants and toys were always part of the plan,” say the two men. Mr. Giebel continues, “We took the perfect masculine brand, the best toy manufacturer, the best lubricant and enhancement producer, and it resulted in the best gay product line.”_press1.jpg
The toy line has been dubbed “tools” rather than “toys,” to coincide with the advertising slogan, “Toys are for boys, tools are for men.” The initial rollout of TitanMen Tools will include “Nite Stix” dildos and “Vibrations” vibrators. All toys are black, a combination of matte and glossy finishes, with blue accents.
What sets the toy line apart from rival lines is Doc Johnson’s use of a revolutionary ingredient known as “Sil-A-Gel.” Sil-A-Gel is a non-toxic, cadmium free, anti-bacterial, and latex free ingredient that Doc Johnson adds to all of its materials during manufacturing. Working like hand soap, the anti-bacterial formulation is engrained into the product so it never disappears.
Meanwhile, on the other side of the pond, pjur group has been busy producing a complimentary line of personal lubricants and enhancement sprays. Initial plans for the line include the following brand new formulations: “Titanium,” a silicone based lube, “Rock Hard,” a water based enhancement lube, “Hybrid,” a super unique silicone-water based lube, and “Relax,” an anal desensitizing spray. All of the lubricants and enhancement sprays will be made in Germany, and packaged in easy-grip containers designed for one-handed application. So excited and confident about the newly-created products are the folks at pjur that they have decided to make the TitanMen line their new gay line.
“This is merely the tip of the iceberg,” says Titan Media VP Keith Webb. Over the next few years, the powers-that-be at Titan Media will continue to work closely with the design teams at both pjur group and Doc Johnson in an effort to create the most complete and innovative family of adult novelty products, all bearing the TitanMen brand name. As part of an ongoing promotion of the line, Titan will feature the new toys and lubes in future DVD releases throughout the coming years._press2.jpg
TitanMen Tools, Lubes and Enhancements will be available at all major retailers across North America, Europe and Australia sometime near the end of May. Although, Lucom will be the primary distributor of the complete TitanMen line of DVD’s, toys, lubes and enhancements in Europe, interested parties can also purchase the lubes and enhancement products directly from pjur.
For further information, graphics and orders please contact:
LUCOM s.a.
Jörg Mörschbächer
44, esplanade de la Moselle
6637 Wasserbillig
Luxembourg
Phone: 00352 - 267 408 13
Fax: 00352 - 267 408 12
Email: sales@lucom.info
Please also check www.titanmentools.com and www.titanmenlubes.com regularly to stay fully updated on new products and information.
source: Titanmen




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